Are you in the process of marketing the release of your new book, or have a book signing event coming up, or simply LOVE talking about your books and life?
You should email me! anita@race-point.com
Here is why: Starting January 2014, I will be implementing author feature articles to my social media networks (Blogsite, Facebook page, LinkedIn and Twitter.) I hope to publish these bi-weekly. These articles will be a great way for readers to get behind the scenes of the workings from the author’s perspective. I will have a set of questions for the author to fill out as well as giving the author free range to include any information they also would like to share with their fans.
In addition, starting Monday January 6th I will open my Facebook page, for a weekly “Author’s Share” segment. This will be a great way to help market your new releases and upcoming events. Quick and easy! You can easily connect with my Facebook page here, like it and be notified in your timeline so you don’t miss out on this great marketing opportunity.
So, if you are a self-published author, indie writer, or know an author or two, please forward this post to them and let them know I am offering them an outlet to market their works. (You do not have to be an author that I have worked with.)
This week’s Marketing Tip:
One of the biggest challenges an author faces today is getting their books into reader’s hands. One way to help speed up this process is to get reader reviews. Offer your book for free, in return for a fair and honest review. Once you have 10-15 reviews you should start seeing some changes in your sales activity.
Best of luck and happy writing!
—Anita
Anita B. Carroll is a visual design consultant and owner of Race-Point.com, supporting self-published authors and publishing houses with all their business brand identity design needs, and offers a FRESH take on book cover design. Anita has over 17 years of experience within the visual design field, starting out managing creative initiatives for both online and print publications, for Fortune 500 Businesses in Silicon Valley, California. Experience applying brand visual design and content guidelines consistently across several products. Anita is specialized in Heuristic Evaluation, Web User Interface Design with focus on online usability testing, a valuable skill when designing book covers for the rapidly growing digital market. Anita is also an avid reader. Discovering book cover design has provided the opportunity to combine her works in photography and graphic design skills.
Anita was nominated for 2013 YATR Literary Award for Best Cover Designer and Best Cover Design (placed 5th among 63 nominees), and has appeared in various publications including KOBO Writing Life, Anneli’s Place, Monadnock Living Magazine, Amherst Citizen, The Milford Cabinet, and The Union Leader.
Over the past 17 years, Anita has gained experience in both the United States and Norway, and is currently working out of her home studio in New England—US, where she works with clients from around the world.
Anita is also an avid photographer and a Lampwork Glass Artist, and her works have been displayed at various galleries throughout the years.
In her free time, she enjoys traveling and exploring what Mother Nature has to offer with her family. … You might spot her at one of the U. S. Cape beaches, biking the National Sea Shore trails, photographing the gorgeous coastline, as well as capturing beautiful moments through beach portrait photography.
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To connect with Anita you can easily connect with her on Facebook (http://www.facebook.com/RacePointUS) and Twitter (@RacePointUS).
Anita enjoys connecting with self-published authors of any genre, so please feel free to contact her directly at: anita@race-point.com with any cover design questions and needs.
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