by Anita B. Carroll
Selling a book is an art form in itself, and there are some quite important areas to factor in to not only help reach your target readers, but most importantly to increase your sales. Brand Identity Steve Forbes once said “brand identity is the most important investment you can make in your business.” As a …
Continue reading "Branding for Authors in the Self Publishing Industry"
I am so thrilled to share this trilogy cover re-design reveal! Before and after pics are posted, and I would love to hear what you think of the transformation. Kelly Ilebode's THE MANOR AT ECHO LAKE trilogy have intriguing religious references with a refreshing take on the super natural embodied with mystique, suspense, romance, passion, …
Continue reading "COVER REVEAL: The Manor at Echo Lake Trilogy by author Kelly Ilebode"
I am often asked about what goes into the planning and designing a book cover from people that I come in contact with once they learn the kind of work I do. So I wrote this article for everyone and anyone interested in getting a behind the scenes look of what goes into my process …
Continue reading "A closer look at the cover design process"
To help save on cost, within the self-publishing industry many authors designs their own cover. Here are three tips to help guide you in the right direction. .1. Less is more; layout and content Focus on the important copy of your cover, such as the title, subtitle, author name, and review blurbs when available. …
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Race-Point is NOW on Facebook! http://www.facebook.com/RacePointUS Feel free to pop in, say hi, and stay a while! -Anita
What is branding and why you really need it First, lets explain what BRANDING is: A brand is the identity of a specific product, service, or business. A brand can take many forms, including a name, term, design, sign, symbol, color or any other feature that identifies one seller's product or service as to distinct from …
Logo & Brand Identity Design Works See all Visual Design Works in: Portfolio
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