Branding for Authors in the Self Publishing Industry

The importance of cover design by anita@race-point.com

Selling a book is an art form in itself, and there are some quite important areas to factor in to not only help reach your target readers, but most importantly to increase your sales. Brand Identity Steve Forbes once said “brand identity is the most important investment you can make in your business.”  As a …

A Fresh Take on Blue … ‘A Gloved & Girdled Memoir by Author Charlotte Ashurst.’

Book Cover Design by anita@race-point.com

Last week I presented various illustrations for the 'Confessions of a Blue Tomato' book cover.  Over the weekend I have had some more time to think about the story,  and knowing my author client is drawn to a specific portrait photograph, I knew I had to have another go at it.  After all, digital image …

Designing Book {COVERS} Using stock photos …

For Self Published and Indie Authors ... ... using stock photos can definitely be the most cost-effective solution when designing book covers. Searching for the right photo however, can be a time-consuming task, but ... ... I really enjoy searching for the perfect one.  ~ * ~ Book Cover Designs & Layout: Anita B. Carroll, …

{ P E B B E L E D } Heart, Pre-Made Book Cover Design

A little teaser of what's yet to come, from the coastal {PRE-MADE} book cover collection ...~ This is NOT a stock photo. ~An Anita B. Carroll Original Design (Heart, Photo & Layout.)Photo shot at Nobska Lighthouse Beach, Falmouth, MA - CAPE COD, USAIf you are interested in this book cover, please feel free to email …